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Kennedy's Bakery Production Magazine | February 20, 2018

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Raising agents on the rise

According to a recently published forecast study by Future Market Insights, the global raising agents market is poised to expand at a moderate pace in the foreseeable future.

Providing the lightness to food items such as cakes and breads has led food and beverage companies towards adopting raising agents to their production methods. For their specific function in releasing gas when the mixture gets heated, raising agents are important in the production of cakes and several other bakery items as they make them fluffy and creamy at the core. Chemical, biological, natural or physical, a range of raising agents are being used in the global food and beverage industry. However, the demand for raising agents continues to descend with emergence of egg alternatives and substitutes such as lemon juice.

According to a recently published forecast study by Future Market Insights, the global raising agents market is poised to expand at a moderate pace in the foreseeable future.

Key insights from the study reveal:

- The global raising agents market is expected to register a value CAGR of 3.2% for the forecast period, 2017-2026.

- In terms of volume, the study estimates that by the end of 2026, over 3,300 tonnes of raising agents will be sold across the globe.

- The demand for raising agents will witness a considerable traction on the back of their effective applications in production of confectioneries.

The consumption of raising agents through direct or indirect sales is expected to be high in European countries. In 2017, Europe’s raising agents market was estimated to be valued at nearly $11 million. The report further revealed that in the same year, direct sales and wholesalers accounted for more than $9 million revenues procured in the global raising agents market. Increasing consumption of confectioneries, prevalent demand for baked goods, and easy access to natural raising agents are observed to drive the growth of Europe’s raising agents market during the forecast period.

The report also estimates that several leading companies producing raising agents on a global scale will be aiming at expanding their businesses across European countries.