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Kennedy's Bakery Production Magazine | September 20, 2020

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Lucy Watson’s vegan and gluten free desserts launch in Tesco

Lucy Watson’s vegan and gluten free desserts launch in Tesco

Feed Me Vegan by Lucy Watson has expanded and her delicious new vegan and gluten free dessert range is now exclusively available in Tesco. The dessert range includes mango cheesecake and an incredible chocolate pie which is now available in nearly 400 Tesco stores across the country alongside her popular curry dish.

Lucy's paving the way within the food industry to create enjoyable, quality vegan products which are easy, healthy and delicious all packaged sustainably for the good of the plant and the future of food.

All meals have been made in a vegan factory and are; Meat Free, Gluten Free, Nut Free. In regards to the packaging, the outer box is recyclable, the tray/foil is biodegradable and no plastic is used.

Former Made in Chelsea star and passionate vegan Lucy Watson has added a new selection of vegan desserts to her vegan-ready meal range.

The new dessert offering is comprised of a fruity Mango Cheesecake and a silky Chocolate Pie, both of which are vegan, gluten-free and nut-free.

To ensure peace of mind, the desserts are made in an entirely vegan factory to minimise the risk of cross-contamination from non-vegan ingredients and come in recyclable foil trays in biodegradable packaging making them a great option for those looking to cut down on their plastic consumption.

The Feed Me Vegan range is available to purchase at Waitrose and online through Ocado, but Watson has teased that the “new dessert range which will launch very soon in a brand new stockist.”

Taking to Instagram to share the news, Watson wrote: “Feed Me Vegan has now welcomed two new DELICIOUS meals to the team. We’ve been working on perfecting these sweet dishes for months & now we can announce that we have a fully vegan & gluten free mango cheesecake & chocolate pie!!

“They are so yummy & will be launching in a brand-new stockist VERY soon. Head over to for a chance to win these yummy desserts.”